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Massey

Call for Papers

Tracks

Massey

Further information regarding each track is coming soon. 

 
B2B, Sales & Supply Chain Management


Consumer Behaviour


Consumer Culture Theory


Advertising & Marketing Communications


Digital and Social Media Marketing


Artificial Intelligence and Marketing


Marketing for Social Impact 


Social Marketing and Macromarketing


Research Methods and Marketing Analytics


Marketing Education

Innovation Strategy and Entrepreneurship


Services, Retailing and Customer Experience


Brand Management & Pricing


Sustainability, Social Responsibilty and Ethics


Sector-specific Marketing: Sports, Entertainment, Luxury, Healthcare, etc.


GAMMA: Marketing Reimagined: Strategy, Consumers and Brands in the Age of AI 


Tourism and Hospitality Marketing

Massey

Acknowledgement of Country


ANZMAC recognises the unique role of Māori as Tangata Whenua and embraces Te Tiriti o Waitangi recognising Māori as tino rangitiratanga of Aotearoa/New Zealand while embracing the three guiding principles of the Treaty – Partnership Participation and Protection. We will endeavour to implement bicultural policies and practices that incorporate and value Māori cultural concepts, values and practices.

We acknowledge the Traditional Owners of the land. We pay our respects to their Elders, past, present and emerging, for they hold the memories, the tradition and the culture of all Aboriginal and Torres Strait Islander people.​

Contact us

Whakapā mai

Speak with our friendly events team by emailing conference@anzmac.org

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